Logos & identity
SVG · PNG · PDF
Logos people remember.
After one look. We design logos from scratch for your business, then hand over everything you need to use them: colors, fonts and files for signs, menus, cups, uniforms and socials.
What you get
No surprises
A logo, plus everything to use it.
Your quote spells out how many concepts and rounds of changes are included, so you know exactly what you’re getting.
- Logo conceptsDifferent directions to react to, each with a short reason behind it.
- Every version you needMain logo, stacked, icon-only, and versions for dark and light backgrounds.
- Color paletteYour colors with HEX, RGB and CMYK codes for screens and print.
- Font pairingTypefaces for headings and body text that match the logo.
- Files for print and webSVG and PDF for signs and print, PNG for websites and social.
- Social profile kitProfile pictures and cover images sized for each platform.
How a mark is built
Move over the drawing to turn it
Simple shapes, exact rules.
This is our own mark: equal strokes at 45°, one circle, clear space all around. Rules like these are what keep a logo looking right on a sign, a cup or a phone screen.
- Signal#FF5B3C
- Ink#141512
- Paper#F1F0E9
How it works
Four steps
Blank page to a logo you love.
You see every direction on real things before you choose, and nothing is final until you sign it off.
-
Brief
Tell us your story.
We talk about your business, your customers, logos you like and logos you don’t.
A clear creative brief -
Concepts
See it for real.
We sketch directions and show them on real things: your sign, a cup, your Instagram.
Concepts in context -
Refine
Make it sharp.
You pick a direction and we refine the shapes, spacing and colors with your feedback.
A logo you sign off -
Hand-off
Take it everywhere.
You get every file, color code and font, organized and ready for your printer or designer.
A complete logo kit
Logo systems
Simple, bold, made to move
Marks that stick.
Our own d✱ and three concept brands. Each one reads at the size of a profile picture and works in one color.
- Designated Studio
Marigold Studio
Brass & Blade
Ember Bakehouse- Designated Studio
Logos, answered
Can’t see yours? Ask the assistant in the corner, or start a project and we’ll cover it on the call.
How many concepts will I see?
It depends on the package. Your quote lists how many concepts and rounds of changes are included before we start.
What files will I get?
Vector files (SVG and PDF) for signs and print, plus PNGs for your website and socials, in color, black and white.
Can you refresh the logo I already have?
Yes. We can modernize your current logo and keep the parts your customers already recognize.
Can you design the rest of my brand too?
Yes. Branding is part of our marketing work: colors, fonts, voice, social templates and a simple brand guide.
Can you put the logo on my sign, menus or uniforms?
We design the artwork and send print-ready files to your printer or sign maker.
Other services
One team for everything
Let’s talk
Free intro call
Let’s get you booked.
Tell us about your business. We’ll come back with ideas, a plan and a clear quote.
- Free intro call
- Clear quote before any work starts
- One team for everything
Prefer to talk? Call (408) 658-9169